Hi there! My name is Anastasiia, and I am a storyteller, passionate about global marketing, digital media, and product marketing.
Work Experience
Work Experience
I have been learning about brand strategy, visual and written communications, digital media, and product marketing/management through various work experiences, and am excited to apply these skills to my future work as a storyteller.
Skills
Visual Design
Demonstrated through experience using graphic design software such as Adobe Creative Suite (Photoshop, InDesign, Illustrator) and Canva to design marketing collateral and create visual content, as well as experience using video editing software (e.g. Adobe Premiere Pro, Final Cut Pro) to create engaging video content.
Project Management
Experience using project management tools such as Asana, Trello, and Salesforce to manage multiple projects, prioritize tasks, and meet deadlines, as well as knowledge of agile marketing methodologies and experience working with cross-functional teams.
Pay-per-click (PPC) Advertising
Experience with managing paid advertising campaigns on platforms such as Google Ads or Facebook Ads and technical skills in ad targeting, copywriting, bid management, and analytics tracking.
Data Analysis & Visualization
Proficiency in data analysis tools such as Excel or Google Sheets, as well as experience with data visualization tools such as Tableau or Google Data Studio. Experience in effectively tracking and analyzing campaign performance, identifying trends and opportunities, and presenting insights to stakeholders.
Web Design and Development
Knowledge of web design principles, including HTML, CSS, and JavaScript, as well as website optimization techniques and website builders like Wordpress and Squarespace.
Client and Brand Relations
Proven expertise in fostering strong relationships between clients and brands to drive business growth and enhance brand visibility. Skilled in implementing comprehensive strategies that align with clients' objectives and brand values.
Education
Education
New York University
Bachelor of Science - Media, Culture, and Communication
Departmental Honors
Sep 2019 - May 2023
GPA: 3.7/4.0
Awards: Academic Excellence Award, Graduating Founders’ Award, ITA All-American Honors in Tennis, Dean’s List
Clubs: NYU Model United Nations, NYU Stern Undergraduate Luxury and Retail Association, Marketing Society, Women in Business, Comm Club, Varsity Tennis