Sony Pictures Entertainment
Global Marketing Partnerships Intern
June 2022 - August 2022
Achievements
I contributed to managing and expanding global marketing partnerships with top-tier brands including American Express, ASUS, and Fortnite by tracking campaign activities and generating new business ideas aligned with upcoming titles.
Key achievements include:
Developed 15 innovative marketing partnership concepts for future titles, opening new collaboration opportunities.
Created a media flow template that streamlined creative content management, improving team efficiency.
Conducted comprehensive international market and consumer research to provide actionable insights for senior leadership.
Summarized and ranked annual partnership revenues across 80 regions for 2021-2022, identifying top-performing markets.
Played a key role in marketing campaigns for blockbuster films like Spider-Verse 2, Kraven, and Gran Turismo, enhancing their global reach.
Film Titles
Here is a brief overview of the film marketing campaigns I was a part of:
